Laura Ingraham faced significant backlash after mocking Parkland shooting survivor David Hogg on Twitter. She commented on Hogg's college rejections, which led to a public outcry and a boycott of her show by several advertisers. Despite issuing an apology, many saw it as insincere, and the damage to her show's sponsorship was already done.
Here are some key consequences of her comments:
Advertiser Boycott: Numerous advertisers pulled their support from Ingraham's show, which included major brands like TripAdvisor, Wayfair, and Nestlé. This was a direct response to the public's reaction to her comments source.
Public Apology: Ingraham issued a public apology, but it was perceived by many, including Hogg, as an attempt to retain advertisers rather than a genuine expression of regret source.
Public Backlash: The incident sparked widespread criticism from the public and media, highlighting the sensitivity around the Parkland shooting and the survivors' activism source.
This incident underscores the impact of public figures' comments on social media and the potential repercussions from both the public and corporate sponsors.