Reference

Mattel has been involved in several acquisitions over the years. Here's a summary of some of its significant acquisitions:

1. The Learning Company (1998): Mattel's largest acquisition to date was in 1998, when it acquired The Learning Company for approximately $3.8 billion. This acquisition aimed to expand Mattel's reach into educational software, although it faced significant challenges post-acquisition.

2. Fisher-Price (1993): Mattel acquired Fisher-Price, a manufacturer of toys for infants and young children. This acquisition helped to solidify Mattel’s position in the children’s toy market.

3. Pleasant Company (1998): Known for the American Girl brand, Pleasant Company was acquired by Mattel in a strategic move to enter the lucrative market of premium dolls and related products.

4. Tyco Toys (1997): This acquisition included popular toy lines like Matchbox, further expanding Mattel’s portfolio in the vehicle toy segment.

5. Bluebird Toys (1998): The acquisition of this British toy company brought popular toy lines such as Polly Pocket under Mattel's umbrella.

For more details on these acquisitions, you can explore Mattel - M&A Summary and Business Overview and List of 5 Acquisitions by Mattel (Oct 2024) - Tracxn.